Gee Lawson News

XanMax® introduction at Vitafoods 2017

Ms Priya Kunhiraman Madavalappil from Katra Phytochem, manufacturers of XanMax®, kindly accepted our invitation to attend the show to participate in our customers meetings, offering to our customers technical support and product development advice. "The meetings I participated were very specific and focused on ingredient formulations which I discussed with customers.  We were able to highlight the uniqueness of our product to all the people we met and also provided them with solutions for their various applications thanks to our diversified forms.  To provide an insight, we presented XanMax® not only for eye care but also for memory and neurological applications. There was a customer who found it useful to use our XanMax® CWS beadlets for their effervescent application.  Customers were encouraged to know that we have research behind our brand".


"Vitafoods 2017 was to me one of the best platforms to showcase  innovation through branded ingredients and many more.  The event had more visitors on the first two days.  There was a wide range of  exhibitors  in the field of extended areas like finished formulations and also segmented markets in sports, energy, and various functional foods and consumer products.  I think overall the show was very useful and I saw a growth in the number of exhibitors"


XanMax® offers a unique combination of free lutein with varying levels of zeaxanthin and is manufactured from carefully selected marigold plants. XanMax®  was developed based on sound scientific data that demonstrates the strong health benefits of free lutein in combination with high levels of zeaxanthin, especially for eye health. To learn more, visit our dedicated page or contact us